A battle over Nipsey Hussle's popular catchphrase is likely underway.
Court documents recently obtained by The Blast show Hussle's brother, Samiel "Blacc Sam" Asghedom, filed an application to trademark "The Marathon Continues" on May 28. The report also reveals Asghedom's plans to use the slogan for various services, including entertainment services, music and "charitable activities and the doing of good deeds for others and the promotion of ethical and character values."
However, as previously reported, the Crips gang also filed a trademark for the "TMC" slogan last month. According to documents submitted on May 16 — 12 days earlier than Asghedom — the organization plans to use the trademark for a host of services, including "developing educational manuals for others in the field of community organizing, gang prevention, gang intervention."
The timing of the dual filings sets up a potential legal battle going forward. As pointed out by The Blast, once the U.S. Patent & Trademark officials notice there are two filings, it will be up to their discretion to decide who has the legal rights to profit from the slogan.
Hussle was notably affiliated with L.A.'s Rollin' 60s Crips and proudly repped the street gang before his passing. Meanwhile, Asghedom has filed legal documents requesting to be put in charge of his late bother's $2 million estate. A judge is set to rule on his request for appointment on June 10.
"The Marathon Continues" became an ever-present catchphrase among fans following Hussle's tragic murder in front of his Marathon Clothing store in March. Prior to that, the beloved rapper named his first two mixtapes The Marathon (2010) and The Marathon Continues (2011), respectively.