Indonesia native Brian Imanuel is a viral sensation because of his unconventional music video, “Dat $tick.” The 16-year-old amassed over 4 million views since dropping it on February 22. So what’s so out of the ordinary when it comes to the video? Everything. Imanuel took on an alter ego named Rich Chigga to rap about drug abuse, income inequality and issues with law enforcement all while never stepping a foot in the United States.
In “Rappers React to Rich Chigga,” 88rising got notable U.S. rappers like Desiigner and Ghostface Killah to check Chigga out. Here’s what they had to say about the Reebok fanny-pack wearing, scrawny kid:
Tory Lanez: "This is the hardest ni**a of all time."
Cam'ron: "This kid is 16 and his voice is mad deep! He don't look nothing like he sounds. It was dope though."
Flatbush Zombies: "He found a way to say ni**a without saying it, genius."
Goldlink: "You, this ni**a got a pouch on! A Reebok pouch."
Jazz Cartier: "That's my ni*a! This is my fcking guy! He's nice."
Check out what the rest of the rappers had to say below:
And here's Rich Chigga's original viral video: