DJ D-Nice and Michelle Obama’s voter registration Instagram party was a success. During Wednesday’s (March 25) “Couch Party,” the former First Lady and her When We All Vote organization reportedly helped almost 13,000 people either register to vote or begin the process, while another 407,824 eligible voters contacted the nonprofit.
According to a press statement, over 3,000 “Couch Party” volunteers from the organization were on deck to help those who tuned in register to vote for the upcoming presidential election. Obama and D-Nice announced the Instagram Live event on Wednesday (March 25).
“As the country’s reality continues to change in the wake of the coronavirus’ ongoing impact on individuals and communities, When We All Vote is committed to exploring innovative and safe ways to reach voters where they are — at home,” When We All Vote had shared in a statement.
While viewers sought registration help from When We All Vote volunteers, D-Nice played a dance-worthy mix of Stevie Wonder, Stephanie Mills, Prince, James Brown and more.
Okayplayer reports that over 61,000 people tuned into broadcast and, much like his inaugural “Club Quarantine,” the guest list was star-studded. Celebrity viewers reportedly included Chaka Khan, Janelle Monae, Vanessa Williams and others.
According to the When We All Vote website, the nonpartisan non-profit “brings together citizens, institutions, brands and organizations to increase participation in every election.” The website also mentions the organization’s commitment to “closing the race and age voting gap and empowering all eligible voters to cast their ballot.”
During an interview with Gayle King on CBS, D-Nice revealed what he’d first thought when Obama tuned into his Saturday (March 21) Instagram party.
“I just froze up,” he admitted. “I didn’t know what to play. The music faded and I was like, ‘Oh I know what to play, she loves Beyoncé.’ So, I played Beyoncé.”