There is a mystique behind the million dollar DJ. The #respecttheDJ campaign will peel back the curtain and invite the viewers into the minds, studios and record collections of some of the hottest and most notorious DJs. We will follow the hottest, most influential DJs in the country for 48 hours as they find a delicate balance between family, finances, and the nightlife industry.
Although sometimes in the background, these DJs are responsible for millions of record sales, breaking new artists and selling out stadiums, and #respecttheDJ will expose and enlighten the masses to the influence and impact of the DJ.
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Behind the scenes with DJ Irie as he works to pull off Irie Weekend, his star-studded fundraising event in Miami; featuring cameos from Jamie Foxx, Dru Hill, & T-Pain.