Cardi B couldn’t let the holidays come and go without gifting eager fans with a special treat. Looking to extend her winning streak, the raptress, who at the time occupied three slots in the top 15 of Billboard’s Hot 100 chart, finally unleashed the follow-up to her no. 1 hit “Bodak Yellow.”
Equipped with lines about f*cking up a bag, shoutouts directed at both her BF and the BX, and a 21 Savage verse, “Bartier Cardi” debuted at No. 14 on the chart that Cardi has been owning as of late. Having heard labels of “reality star” and “one-hit wonder” since her first hit began its journey to the top, the Bronx bombshell must be pleased to learn that the “Bodak” follow-up may quiet some naysayers. And Ms. B isn’t alone in welcoming the success attached to her new record. She’s accompanied in the celebration by Cheeze Beatz and 30 Roc, who crafted the sonic palette for the ratchet princess.
“Me and Cheeze was just going through sounds,” 30 Roc tells REVOLT about how the beat for “Bartier Cardi” came together. “I think he was on the pianos that night, actually. I did more of the drums and percussion parts. He came up with the sound and from there we just built off of that.”
“They comparing “Bodak Yellow” to the Kodak Black song, but it was nothing like that to me. It had a different vibe by itself,” adds Cheeze Beatz. “That’s what we did. We bought a new wave with this ‘Bartier Carti’ record.”
Not unlike Cardi, the production tandem aims to have their own winning momentum roll over into 2018. Prior to locking in a production credit on Cardi B’s highly-anticipated debut, 30 Roc linked up with another hip hop queen for a smash-hit. Alongside Mike Will Made It, Roc crafted the beat for Yo Gotti’s Nicki Minaj-assisted single “Rake It Up.” The turn up anthem became the Memphis hustler’s highest charting single to date.
“Everything we do is special,” says Cheeze Beatz. “We’re not on no arrogant shit, but we just believe.” Not new to scaling the charts himself, he has several reasons for keeping the faith. By crafting the beat for “Handsome & Wealthy” – one of Migos first gold-selling hits – the producer helped to soundtrack the early success of hip hop’s favorite group. Speaking of Quavo, Offset and Takeoff, fans of jams like “Handsome & Wealthy” and “Cocoon” should be excited to know that Beatz could be cooking up some heat for the “Stir Fry” trio in the near future. “I just had a sit down with them. It’s towards the end of their project, but I’m going to try to slide one in,” he said, adding that he’s also scheduled to connect with Future, Lil Yachty, Young Thug, Rick Ross and T.I.
Cardi B’s hard-hitting “Bartier Cardi,” with its sinister production, isn’t the first time we’ve seen the pairing of 30 Roc and Cheeze Beatz behind the boards. Don’t think it’ll be the last time either. Littered with bangers from several underground kings including Plies and Skippa Da Flippa, the collective track record of 30 Roc and Cheeze Beatz offers a glimpse at their hit-making potential together. “We brothers,” says 30. “We just make it work.” Rooted in brotherly love, the creative chemistry built between the tandem is expected to yield more hits. “It’s about to be the Cheeze and 30 takeover,” warns Cheeze.